

Lateral Unit at the SAIMO + CEIM 2025 Congress: Innovation and Future of Research
On October 16th, Lateral Unit participated in the SAIMO + CEIM 2025 Congress in Buenos Aires, an event that brought together specialists and leading figures in experience research and management from across the region. As sponsors of the event, we shared our vision on how experience research and management are evolving in a constantly changing world. During our participation, we presented two papers that we consider key to the future of the discipline: Empowering our internal


Event: Development as a Key Driver of Employee Experience
Last Monday, October 6th, we hosted the breakfast event “Development as a Key Driver of Employee Experience ” in partnership with Qualtrics and The People Future . This gathering brought together leaders and HR professionals around a common goal: to reflect on the role of development in improving the employee experience. During the event, the latest trends in Employee Experience (EX) were discussed, findings from recent research were shared, and real-world case studies of o


¿Cómo saber si va por buen camino el desarrollo de tu producto o servicio?
In the development phase, the strategic decisions you make can mean the difference between success and failure. That’s why research plays...


Optimizing The Educational Experience: A Look Back at Our Webinar with Qualtrics
On Tuesday, September 10, 2025, together with Qualtrics, we hosted the webinar “Optimizing the Educational Experience: Managing the...























